The Canadian Generic Pharmaceutical Association (CGPA) today launched an advertising campaign, created by leading advertising and design firm, Key Gordon Communications Inc, to highlight the cost savings Canadians see from using generic medicines — and the savings that could be realized if more generic medications were used.

Nanos poll finds 87 percent of Ontarians believe government should prioritize policies to strengthen domestic generic pharmaceutical industry.

The Canadian Generic Pharmaceutical Association (CGPA) is pleased to announce the unanimous election of Mr. Ray Shelley, Senior Vice President, Commercial Operations – Canada and Rest of World Markets at Apotex Inc., as Chair of CGPA.

Before Covid 19, we saw how international disputes can wreak havoc. China, for instance, abruptly cancelled billions of dollars of canola imports from Canada sending our farmers into a tailspin. Then, throughout the global pandemic, we saw how supply lines for so many products we rely on can easily be disrupted and cause reverberations throughout our economy.